Work Experience
- Led the design development of the Sitejet SaaS website builder user interface.
- Enhanced CMS UI/UX, improving content creation, editing, and management workflows for both technical and non-technical users.
- Improved dashboard with clear visualisations of key metrics and actionable insights.
- Led design of Europcar Mobility app's booking domain MVP, improved rental experience.
- Streamlined design system in Figma, created and refined components to ensure consistency and adherence to Apple’s Human Interface Guidelines and Google’s Material Design.
- Conducted user testing interviews and evaluated findings that affected design decisions.
- Redesigned Profile and Photo features for Romeo Gay Dating app, enhancing user engagement and improving the overall dating experience across web, iOS, and Android platforms.
- Collaborated closely with developers to ensure seamless implementation of the redesigned features across all platforms, maintaining design integrity and consistency.
- Founded freelance design agency, delivered high-quality, results-oriented projects for startups and mid-sized companies in a fast-paced, deadline-driven environment.
- Led the successful redesign of Aegis Protective Services' SaaS platform, resulting in improved functionality, streamlined workflows, and increased user engagement.
- Redesigned website for Saturized, improved UX, showcasing the agency's portfolio and capabilities.
- Redesigned Velox marketing agency's website, resulting in increased traffic and lead generation.
- Created an engaging presentation for the Simplaex gaming analytics dashboard, highlighting its key features and benefits to potential clients.
- Designed intuitive interface for knowledge sharing, content management, and communication features of Tallium business ecosystem platform.
- Led the design and development of the TallyFox website, creating a user-friendly platform to showcase the company's products and services.
- Designed the user interface for L'Oreal's Facebook store locator app, enhancing customer experience and driving in-store traffic.
- Designed simple Facebook game for Bambi's "Josh!" brand, effectively promoting the new line of salted snacks and increasing brand awareness.
- Collaborated on the redesign of the Serbia.Travel website, sponsored by the EU for You, creating an intuitive and visually appealing platform to promote tourism in Serbia.
- Led the production team, ensuring consistent delivery of diverse high-quality printed materials within tight deadlines.
- Proactively initiated and implemented printing process improvements, resulting in increased efficiency and cost reduction.
- Led the design for MojaPonuda, a Groupon-like deals platform, focusing on creating a seamless and intuitive user experience.
- Collaborated with cross-functional teams to enhance user engagement, drive conversions and ensure design alignment with overall business goals and technical feasibility.
- Prepared a wide range of advertising materials for print, ensuring accurate file preparation, color management, adherence to print specifications and brand guidelines
- Conducted thorough quality control checks throughout the printing process, identifying and resolving any issues to maintain high standards of output.
Education